Japanese food producers target health-focused Aussies at Sydney expo
A record 22 companies participated in the Premium Japanese Food Showcase, an event hosted by the Japan External Trade Organization to help introduce food producers in Japan to Australian importers, wholesalers and restaurants.
According to JETRO, Australian consumers are sensitive to culinary trends such as gluten-free and organic foods. Moreover, they enjoy an average annual income roughly 1.5 times that of Japan, meaning Australians can potentially pay top dollar for high-quality foods.
Cooking workshop coordinator Pamela Woods said that while impressed by the selection of seafood on display, she was also keen to find options for individuals with dietary restrictions.
“Food provenance is quite important, so it’s helpful to speak with the sellers,” she said.
“People are able to use our kombu to create safe and delicious stock which can also be used in vegan cooking,” said Managing Director Taro Naya.
It said agricultural and seafood exports from Japan to Australia increased by almost 9 percent in the last year and have doubled since 2013.